Cygnal Strikes Again: Correctly Predicts Moore-Strange US Senate Duel
It seems like only yesterday the politicos and public were saying: “There’s no way he can win.” They said, “His opponent has an enormous ‘war chest,’ he plays fast and loose with the rules, and he’s too much of an outsider.” And just like our President, Roy Moore rode in on his populist horse to […]
Read MoreRAGA Expands Use of Tracking Polls with Cygnal Pulse
Cygnal Pulse stretched our polling budget, and quickly and accurately gave us the results we needed to make funding decisions. – Scott Will, Executive Director, RAGA Gathering voter insights leads to better decision-making Insights derived from the actual audience you need to understand and influence is highly key to accurate decision-making. In political campaigns, it […]
Read MoreThe Road to Polling: A White Paper on Cost-Effective, Actionable Survey Research
In August of last year, Cygnal released a white paper on our success in automated polling. Our goal was to show that the methodology behind the way we do it is the difference when compared to the many others who say they conduct “robo-polling”. We understand that there’s much more to accurate, actionable results than […]
Read MoreWhite Paper: The Accurate Way to Execute Automated Polling
It’s no surprise to those of us in the public relations, policy, and campaign world that polling is having its struggles as of late. Of special concern to practitioners on the right is that Republican-leaning outfits seem to be struggling more than their Democrat-leaning counterparts. Polling problems have made the news in specific cases like […]
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